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Kiera Carter_Lucas Zhao_Tribeca_New York

Kiera Carter


Content Strategist


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I'm a journalist-turned-marketer who's managed content at high-impact fitness, food, wellness, and health sites. 


Sometimes, I interview professional athletes. Occasionally, I appear on TV. One time, I was nominated for a National Magazine Award for a story in Cosmopolitan.

Most of the time, I'm behind the scenes leading editorial teams toward results. As executive editor of, I oversaw the brand's day-to-day editorial operations and creative, including SEO-driven features, news, videos, emails, and large-scale campaigns that reached millions every month.


You might have also seen my work in The New York TimesMarie Claire, Runner's World, Eating Well, Health, Travel + Leisure, Parents, and Women's Health, where I was recently editor-at-large. I've also held print and digital staff positions at Men's Health, Prevention, and FitPregnancy.

I live, run, box, and bake in the New York City area (yeah, that's Jersey) and work remotely with colleagues around the world as Wix's editorial director, where I produce content that elevates the brand among 200 million users globally.

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